Cookie Policy
Effective Date: January 3, 2026
This Cookie Policy explains how NiftyBrief ("we," "us," or "our") uses cookies and similar tracking technologies when you visit our website at niftybrief.com (the "Site").
1. What Are Cookies?
Cookies are small text files that are placed on your device (computer, tablet, or mobile phone) when you visit a website. They are widely used to make websites work more efficiently and to provide information to website owners.
Types of Cookies by Duration
| Type | Description |
|---|---|
| Session Cookies | Temporary cookies that are deleted when you close your browser |
| Persistent Cookies | Remain on your device for a set period or until you delete them |
Types of Cookies by Origin
| Type | Description |
|---|---|
| First-Party Cookies | Set by the website you're visiting (niftybrief.com) |
| Third-Party Cookies | Set by other websites (e.g., analytics providers) |
2. Cookies We Use
2.1 Essential Cookies
These cookies are strictly necessary for the website to function properly. They cannot be switched off.
| Cookie Name | Purpose | Duration |
|---|---|---|
session_id | Maintains your session state | Session |
csrf_token | Protects against cross-site request forgery | Session |
cookie_consent | Remembers your cookie preferences | 1 year |
2.2 Functional Cookies
These cookies enable enhanced functionality and personalization.
| Cookie Name | Purpose | Duration |
|---|---|---|
theme | Remembers your theme preference (dark/light) | 1 year |
currency_pref | Remembers your preferred display currency | 1 year |
locale | Remembers your language preference | 1 year |
2.3 Analytics Cookies
These cookies help us understand how visitors interact with our website.
| Cookie Name | Provider | Purpose | Duration |
|---|---|---|---|
_ga | Google Analytics | Distinguishes users | 2 years |
_gid | Google Analytics | Distinguishes users | 24 hours |
_gat | Google Analytics | Throttles request rate | 1 minute |
Note: We use Google Analytics with IP anonymization enabled to protect your privacy.
2.4 Performance Cookies
These cookies help us improve website performance.
| Cookie Name | Purpose | Duration |
|---|---|---|
cf_clearance | Cloudflare security/performance | 30 days |
__cf_bm | Cloudflare bot management | 30 minutes |
3. Third-Party Cookies
Some cookies are placed by third-party services that appear on our pages. We work with the following third parties:
3.1 Google Analytics
We use Google Analytics to analyze website traffic.
- Privacy Policy: Google Privacy Policy
- Opt-Out: Google Analytics Opt-Out
3.2 Cloudflare
We use Cloudflare for website security and performance.
- Privacy Policy: Cloudflare Privacy Policy
3.3 Vercel
Our website is hosted on Vercel.
- Privacy Policy: Vercel Privacy Policy
4. Your Cookie Choices
4.1 Cookie Consent Banner
When you first visit our website, you will see a cookie consent banner that allows you to:
- Accept all cookies: Enable all categories of cookies
- Reject non-essential cookies: Only essential cookies will be used
- Customize: Choose which categories of cookies to enable
4.2 Browser Settings
You can also control cookies through your browser settings:
| Browser | Instructions |
|---|---|
| Chrome | Settings → Privacy and security → Cookies |
| Firefox | Settings → Privacy & Security → Cookies |
| Safari | Preferences → Privacy → Cookies |
| Edge | Settings → Cookies and site permissions |
4.3 Opt-Out Links
- Google Analytics: Opt-Out Browser Add-On
- All Advertising Cookies: Your Online Choices
5. Impact of Blocking Cookies
If you choose to block certain cookies:
| Cookie Type | Impact of Blocking |
|---|---|
| Essential | Site may not function properly |
| Functional | Preferences won't be saved |
| Analytics | No impact on functionality |
6. Other Tracking Technologies
6.1 Local Storage
We may use browser local storage to store preferences and session data. This data remains on your device until you clear your browser storage.
6.2 Web Beacons
We may use web beacons (clear GIFs) in emails to track whether messages have been opened. You can disable this by blocking images in your email client.
7. Do Not Track
Some browsers have a "Do Not Track" (DNT) feature. Currently, there is no industry standard for DNT signals. We do not currently respond to DNT signals, but we honor your cookie preferences as set through our consent banner.
8. Updates to This Policy
We may update this Cookie Policy from time to time. The "Effective Date" at the top of this page indicates when the policy was last revised. We encourage you to review this policy periodically.
9. Contact Us
If you have questions about our use of cookies, please contact us:
NiftyBrief
Email: privacy@niftybrief.com
Website: https://niftybrief.com
By continuing to use our website, you acknowledge that you have read and understood this Cookie Policy.